Embracing the same age-old adage of keeping people together, greeting cards have become invincible in the business and communication industries.
If cards are yielding power in keeping distant friendships and relationships stronger and longer, why not apply the same principle to our clients and business partners?
That is exactly what many successful businesses are doing. They make use of anything that is proven effective, and then try to apply it to another area.
E-cards, being a very good example of tradition and innovation fusion, are today’s Marketing Professionals’ lucky charm in attracting new clients and retaining the old ones. They use electronic cards to boost sales by sending them to clients: old and new, as a substitute for newsletters.
Since the web is chalk full of free e-card websites, this strategy is unarguably less-costly than any other marketing means. And since these cards are grouped according to occasions, we can bet there is an appropriate card for every single event. For instance, we can come up with a send-to-all card for important occasions such as Christmas, Summer vacations or Thanksgiving. Or we can personalize it by sending Anniversary or Congratulations cards to companies. We can even send “thinking of you” cards to old clients.
Being remembered and valued is on top of everyone’s list. Few other happy feelings can replace the euphoria of being remembered and valued. And this is made even more special because e-cards often come with pictures, music and poetry lines. No person would say no to something that is sure to add a smile to his day.
Think wisely. Do business passionately. Do it with e-cards.
Electronic Cards: A Winning Business Solution for Keeping the Attention of Prospects and Costumers
Home Business And Electronic Publications
Electronic publications are books, magazines, and journals that are created exclusively electronically, and there is no printing involved for the seller or distributor of the material. A lot of home businesses have seen success marketing e-books and catalogs electronically. Some of this material may be found other places on the Internet, but much of it is authored by the seller of the e-publications. Everyone has experience with something, and the odds are that there is a market out their for an e-book that explains the process.
Creating e-books and journals as a home business can be successful if you do it correctly. First find something that you are very good at, or surf the web and put together a good collection that is already written. If you have certain knowledge or skills, why not author your own e-book and sell this? Certain websites give away free e-books to draw customers to their online store or website, with the premise being that giving away electronic publications will bring customers who will then make a purchase. This marketing technique is actually quite successful in some home businesses, but you must have products that inspire trust and a need in your customers.
No matter what your home business is based on, whether it is products or services, electronic publications can help you make your home business more successful. Marketing plays a big part in the success of any business, whether it is home based or not, and electronic publications allows anyone with no knowledge of publishing to create a professional e-book or other publication. If you have an online store, an electronic catalog of your most popular items could be e-mailed to the customers on your mailing list. A couple of hours worth of work putting together your electronic catalog could result in substantially more sales and profit for your business. If you are running a home based Forex trading business, electronic publications of the market reports will save you time and money by allowing online access from the comfort of your own home.
Whether your home business will be using electronic publications that you have created or publications that are already prepared, electronic publications have greatly simplified the home based business. It has become very easy for even a novice at the Internet to create professional looking electronic publications. These publications may give your home business the edge that makes it a success.
Copyright © 2007 Joel Teo. All rights reserved.
Electronic Business Cards: What are they?
We can really no longer escape the wonders of modern technology. Every where you look and everything you do the virtual market has plagued our lives. This technology has indeed proven to be helpful and beneficial to all. Businesses have also benefited from this technology. What used to be costly and lengthy business transactions can now be done in just a few hours or even minutes. Even business cards can now be done electronically. But what are these so called electronic business cards?
Basically, electronic business cards are calling cards minus the paper, graphics and text. These cards are files that contain information in multimedia format. The information is usually in the form of URLs, logos, images, and text among others. There are several advantages of electronic business cards. Firstly, they can save time and effort from not having to design and print the cards. Aside from saving time and effort, they also allow automatic exchange of information provided that both parties are running on devices that can communicate with each other. Additionally, electronic cards are considerably small so they can be easily attached to emails and they can be easily added to an address book or to a contact manager.
For example you need to attract more customers to avail of your products or service. Since most people today are virtually connected, sending them electronic business cards can be a good way to invite them to try your products. They are a cost effective way of marketing your business. Once you have attached your business card in your email program every email that you send will contain these cards adding to a more professional and attractive look. Of course, you have to make sure that your electronic business card has been designed to enhance the image of your comply. Remember that people respond to a professional image because this gives them a sense of security that they can trust the company to provide them good service.
Whatever your business is, using electronic business cards aside from the standard cards can be very useful. Nonetheless, the real success of a business comes from the people who are putting their services and talents at work. The electronic part is just motion not skill. Hence, creating electronic cards is just a cog in the business. Just the same, make sure that every email and business card that you send help promote your image as a professional that can be trusted in providing products and services.