Most business owners would like to significantly grow their business. Franchising can be a very effective way to do this with the added advantage that minimal investment in additional premises, business equipment and employees is required. Franchisees fund this expansion for them. This approach makes franchising a low risk option for business owners providing they have a robust product or service.
A major problem for business owners in expanding their business is finding the right employees to take the company forward. Franchising enables you to find highly committed, capable and motivated franchisees who invest their own capital to purchase your business franchise. They are very focused and follow your business systems, quality pricedures and processes.
The types of business that are suitable for franchising are endless too. Many different industries use franchising to distribute their products and services across the market place. If a business has a good profit margin and can teach franchisees to replicate their systems and processes then it is likely that it can be franchised.
The main income streams from franchising a business can include some or all of the following, the franchise fee, a monthly support fee, a percentage of turnover , the supply of products and services to franchisees, buying power discounts, and increased sales of products and services (both front end and back end).
The Franchise Model is the key factor in the success of a franchise. It's aim is to maximise the income of both the franchisor (the franchising business) and the franchisee. The success of the franchisees will ultimately determine how many franchises the business can sell and at what price it can sell them at.
A robust Franchise Model effectively implemented has the potential to significantly increase turnover and profits. This makes franchising a strategy worth researching for most Business Owners. Research can be done for virtually zero cost and most Franchise Consultants will offer a Free Evaluation Service.
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