Success at home-based business is dependent on many factors including:
- specific skills
- specialized knowledge
- an efficient and functional work space
- structures and processes
- ongoing learning
- a strong support team and mastermind group
- a genuine interest and love for helping people
- a vision and a plan
All of these elements and many others play an integral role in your success, however, if you don't have the following three core competencies, the above elements alone will not guarantee long-term success and fulfillment from your business.
The three core competencies you must possess are:
1. discipline
2. desire
3. belief
The absence of any one of these three competencies will create struggle, overwhelm, confusion, frustration, fear, procrastination and eventual failure in your quest to build a profitable, reputable, enduring home-based business.
Discipline – The ultimate test of this competency is created when you transition from the corporate or "outside" work world to operating independently from the comfort of your own home.
The exhilarating rush of freedom and permission to make your own decisions on your own terms can so easily consume you that you don't initially realize you're allowing yourself to become distracted and deterred by the activities of daily life.
Accepting personal phone calls and visits during work hours, taking extended breaks, accepting invitations to go shopping or for lunch may be regarded as rewards or treats to yourself for your accomplishments, however, it's important to maintain strict rules of conduct, business hours and a professional mindset as you build your business.
Working from home creates an automatic feeling of comfort that can easily overlap into your business performance by nurturing a laissez-faire attitude. Working from home might also provide you with a continuous reminder of the laundry sitting in the hamper, the dust on the bookshelf and the dirty dishes by the sink.
If you're contemplating starting a home-based business, honestly assess your level of self-discipline. Even if you regard yourself as highly disciplined, you will be put to the test on a daily basis, especially during your first couple of years.
Evaluate this competency in depth before quitting your job or investing serious time and money into a new business. No level of specialized expertise or creative genius will compensate for lack of discipline if you want to achieve business success.
Desire – How strong is your desire to not only run your own home-based business, but to work in the specialized niche you have chosen? If you're in it for the money, this is rarely enough to carry you through the hard times, challenges and setbacks that are a natural part of business life.
Desire fuels your energy and keeps you going when everything else around you seems to come to a grinding halt. Desire keeps your spirits up and keeps you motivated and willing to be and act in ways that may at first seem uncomfortable or unnatural.
Desire will give you strength and persistence when naysayers try to sabotage your efforts or undermine your actions. It will also help you seek out creative solutions to unusual challenges, give you courage when situations warrant, and an unwavering determination as you travel through areas of discomfort and unfamiliarity.
Without this core competency, it will be very difficult to get through the hard times with a positive outlook and the resolve to press on. Make sure you have a strong desire to succeed at the particular business and niche you have chosen. At times it may be the one thing that keeps you going.
Belief – How strongly do you believe in yourself, your business and your right to succeed, enjoy wealth, have beautiful things and be happy? Your mind is your most powerful asset, yet can be your most powerful adversary.
Your beliefs alone can make or break your success in life and business, and you would be amazed by how many intelligent, gifted, creative, dynamic people fail because they don't believe in themselves.
Self-limiting beliefs and negative self-talk can be the poison that kills your dream, so it's important to look inward and take an inventory of your beliefs in the areas of your personal rights (what you're entitled to), money, relationships, your role as a mother, father, son, daughter, life partner, human being, entrepreneur, etc.
Many home-based business owners fail because they are continuously measuring themselves against others, focusing on their personal limitations, kicking themselves for not having all the answers or for not being perfect.
Some have a subconscious belief they don't deserve success or put a limit on what they think they're entitled to, so they unknowingly sabotage their own efforts keeping success at arm's length.
Can you see how no amount of specialized skill; the perfect workspace, structures or processes will be enough if you don't have the discipline, desire or belief to support the entire process?
As you contemplate starting your own business or if you're having difficulty bringing your business to the next phase of growth, assess your levels in these three core competencies and determine their impact on your decisions and actions.
Are you willing to make a shift where needed to produce the results you seek?
Might a lower level in or non-existence of one of the competencies indicate the need to perhaps change direction or look at alternate options?
A lower level doesn't indicate a deficiency on your part, but may provide a clue that you need to look in a different direction or to open yourself to options you may have never considered.
Conduct this self-evaluation not to judge yourself, but to provide a benchmark or a compass that will guide your decisions in a direction that will give you real happiness and genuine success.
2006 © Laurie Hayes - The HBB Source
The 3 Core Competencies of a Successful Home-Based Business Owner
5 questions to consider, before starting your home based business
For many people, having a home business would be something really attractive. To be your own boss, to not having to commute, to choose the working hours freely and to be able to plan the work-day entirely on your own.
If you are considering starting your own home based business, then you could start with thinking it through, by asking yourself some initial questions, such as:
1. If I'm going to keep my current job, at least as a starter, when will I find the time to build my home based business? How many hours each day can I put aside and use to my business endeavours? Can I work early in the morning or at the late evenings? Maybe at the weekends?
2. Do I have a suitable room or place for my home business? Can I work uninterrupted? And, would my neighbours also feel uninterrupted?
3. How much energy and determination am I willing to put into learning something new, if required? Even if the basic direction of my home based business is something that I already know of and master, then: How about the management of the home business itself? Should I delegate some or any chores, like the book-keeping?
4. Do I know how to market my home based business, in order to get people aware of that they can buy something from me? Should I use online- or offline marketing, or both maybe? How much money and or time do I need to put aside for marketing efforts alone? What is the most effective way for me to market my home business, within my particular economical frames? If I plan to do this myself, could I learn something that would make it easier and more effective?
5. And, last but not least, how about the money? How do I plan to finance the start? How much money is needed? Do I have most of the equipment already or do I have to buy or rent something? If I do need to buy equipment, then what does it cost?
This is a few questions to start with, that's very good to have the answers to, before starting up your own home based business. It would make your upstart smoother and safer, to have some answers for yourself, about the home business of yours to be.
The Potential Of Affiliate Marketing As A Home Based Business
With more than 15 million Americans now running Home Based Businesses, what are the benefits, if any, to choosing an Affiliate Marketing Program as a part-time Internet Business!
Affiliate Marketing Programs are a great way for anybody to start a home-based Internet business. They offer a wide range of products and services that can, once you have mastered the skills of “driving traffic” to your website, make you good money.
Due to its almost unlimited potential, it is now one of the most sought after ways to make extra income quickly. The most common reason that so many people get started in Affiliate Marketing is because by selling other peoples products you save yourself a lot of the headaches that normally go with starting a business.
The number one benefit for most people is there's no need for you to invent, produce or stock anything. No need for staff or customer service. All these burdens are taken off your hands by the product or service provider. All you do is promote their products and services on your website. Your only real concern is how to increase your income.
Number two on my list of benefits for Affiliate Marketing is the great variety of products and services at your disposal. To help you with your Affiliate Marketing, there are lots of training materials that will help you enhance your Affiliate Marketing capabilities.
Due to the large number of products and services that are out there in the market place, it is advisable to choose products and services that interest you. This will help you to effectively advertise and promote these products or services. Do not select products that you do not know or are not familiar with. The main reason I say this is because your interest and passion for a product or services will prompt you to be creative.
The most popular benefit of Affiliate Marketing is the small matter of being able to earn money while you do other things like go shopping or while you are sleeping. We all like the idea of making money from “doing nothing”.
Is it really that easy? Well the answer to that question is Yes and NO. For you to earn a lot of money, you MUST drive traffic from your website to the providers and this is easier said than done. The most common reason for failure is putting up a website with nothing but Affiliate Links. Let’s think about this. Why would anyone come to your website? How would they find your website? The most popular sites on the Internet are those with content, things people can read. What do we really use the Internet for “Research”. On the Internet today, CONTENT IS KING and with so many subjects to talk about, it should be easy to fill your website with content that people will want to read.
Choosing subjects that interest you will help you keep the site interesting. You can always tell when someone has a real passion for the subject they are talking about. Not everyone will agree with your point of view and that’s OK too. Anything that keeps them coming to your website will help you make sales from the products and services you promote.
Have an opinion or a question you would like me to answer, then write me! http://www.CarlHampton.com
Do You Have Your Successful Home Based Business Idea?
With the constant development and enhancement of the internet, more and more people are looking for successful home based business ideas. It’s not a question really of what you can do to be successful working at home, but what you can’t do to be successful. As long as you are willing to put in the effort and promote your business, you will have a successful home based business.
There are a number of successful home based business ideas, but it all begins with you trying them out and seeing what works best for you. So what are some of the ideas you can try out you may be wondering?
Freelance jobs are great because it is a broad category that allows you to work with your skills. There are a number of different freelance jobs including freelance writing, graphic designing, copywriting and so on. If you were to do a Google search for freelance jobs, it comes up with a result of over 14 million. The demand is there and so is the possibility for success.
One of the most well-known and popular successful home based business ideas is affiliate programs. There are hundreds of thousands of affiliate programs to choose from giving you the chance to promote programs that are associated with your website. Another benefit of affiliate programs is that there is no limit to how many you can join. However, if you truly want to have success with affiliate programs you should join no more than a few. The reason being is that it takes a lot of effort to promote affiliate programs.
If affiliate programs are not quite your thing, take a gander into online advertising. If you have any sort of graphic design skills, you can make a living by advertising for other peoples successful home based businesses. Advertising is the key to people’s success with their businesses. If you can design logos and banners for websites, there is plenty of business to be made.
Not everyone has the ability to design graphics and logos, but there are a number of people who are qualified to be article writers. Everyone knows that quality content is the key to getting people to stay at your website and return later. Because of this, hundreds of people are willing to pay for their content. Through article writing, people are able to get fresh content, optimize keywords, and promote their website through the resource box. Article writing is one of the best successful home based business ideas out there.
While these are some of the most popular successful home based business ideas to consider, there are a number of other methods as well. As long as you are motivated and determined, it is easy to find a home based business with the high traffic volume circulating the internet today. The successful part is up to you and how much effort you are willing to put in.
The Business of Publishing
Congratulations, you're published! But what exactly does it mean to be "published"? Besides the fact that your work is finally in print and your college alumni has asked to interview you for their newsletter it also means fame and fortune, right? Well, ok, maybe not on the level of J. K. Rowling, but at the very least you can expect a call from Oprah, right? I hate to be the one to break it to you but you're probably not even on her radar screen. The truth about publishing is really stranger than fiction and the truth is: getting published is only half the battle. The other half is to keep your reality check in balance so it doesn't bounce.
While publishing is all about creative expression, it's also about business and it's those business savvy authors who will succeed in the end. Now you don't have to be an MBA to be a keen business person, you simply have to understand that the choices you make relative to your books future should be based on strategies that will enhance sales not just drain your pocketbook. So, how do you do this? First, take a long, hard look at your reader.
At Author Marketing Experts, we always create a reader profile for each book we promote. This reader profile will tell us where to find buyers for the books we represent. Taking this first step helps us sort through our choices when it comes to book promotion and make decisions on behalf of our authors that are sound and will help leverage sales.
There are times when it's a waste of resources to do a nationwide radio or TV promotion. In fact, some of our programs don't include any outreach to broadcast media. Why? Because as alluring as it might seem to appear on the Today Show, what's the point if your audience doesn't watch morning TV? And, if your audience isn't watching this show, the chances are slim they'll even consider you anyway. What? More rejection? Who needs it!
As you embark on or continue your campaign, ask yourself a few tough questions. First, what's your ultimate goal for this book? If it's just to give away at family reunions, that's great! But then you'll probably want to nix any marketing. If your book is an arm of your business and you have speaking engagements lined up through the end of the year. You probably don't need to spend a lot on marketing since most of your sales will come from your speaking engagements (i.e. back of the room sales). On the other hand, if you wrote this book to grow your business or to leverage your credibility then you will probably want to dial yourself into your industry through enhanced media exposure.
For fiction authors this area becomes a little tricky. First, you need to determine your long term goals. By long term we mean: do you want to stay in this business or was this book just "something you wanted to do." If it's a hobby, then treat it as such but if this is going to be your career, then you need to keep your message out there on a continual basis, through venues such as author events, talks, signings, print and broadcast media.
Make sure the choices you make, make sense for your book and aren't just made because you've always dreamt of being on Oprah. I've known authors lured into inappropriate marketing plans by big, flashy names and promises of stardom, wasting thousands of valuable marketing dollars and heading in a direction that wasn't right for them. If you're serious about your work, ready to let go of your muse and face the task at hand with some business savvy, then you're really ready to get published. Below are some guidelines that will help further your success!
1) Reader profile: create one of these at the beginning of your marketing campaign and keep refining it as you move through the process. Refine and redefine who and where your audience is and how to get to them.
2) Time commitment: determine what you can and can't reasonably do. If you have a full time job it probably doesn't make a lot of sense to commit yourself to forty hours of marketing a week unless your boss is on vacation.
3) Investment: how much are you willing to invest in your future? Are you willing to invest money without seeing much in return knowing that you are building a foundation or do you want to see immediate monetary results? Most authors don't see a return on their investment for a year or more. Are you committed enough to yourself or your project to keep this investment going?
4) Reality check: what's realistic for the industry you're in? Are you latching onto a fad or something with more longevity? Are you getting into a brand new market that will require lots of reader education? Or are you trying to go mainstream with a non-mainstream topic? While this is an admirable goal, it can be like swimming upstream.
5) Budget: while we encourage authors to invest in their future, we've also seen a number of people go into heavy debt, quit their jobs and even sell their homes just to promote their book. While that kind of dedication is certainly admirable, remember that although you have the potential to make a great deal of money it's not going to be overnight. The lure here is of course that "If I stick with it, this next sale will make me famous." Well, maybe or maybe not. If you've been plugging away for a while without any significant success get a professional to give you some honest, constructive feedback about your plan, your market, and your book. It might be that a poorly designed cover is the reason you're not making sales, or a topic that's fallen off of the public's radar screen. In the meantime as you're waiting to hit the big time you'll still need a place to sleep and Uncle Vinnie's couch will get old real quick.
6) Burnout: we hear this term often, even to the point of being overused. What we're really talking about here is author burnout. We've found that the average author only markets their book for ninety days. That means ninety days of day and night marketing, radio interviews at 3am and a book signing every weekend. On day ninety-one they are so tired, so discouraged and so broke they quit. You can avoid this by giving yourself realistic goals and a realistic timeframe in which to complete them. There's nothing in the world like seeing your book in print. If approached realistically, objectively and with sound business sense, it can be one of the most exciting times in your life.
What is Graphic Design and How Can It Help My Business?
Graphic design is an art and for professional results you should be utilising the skills of someone that can demonstrate relevant experience in the field of design, advertising, typography, print and the use of colour. Desktop publishing is not graphic design.
It is important that your advertising materials should be well designed to create the initial visual impact before the user reads the information or explores the website.
As the number of companies, products and services increase, an effective eye catching design is a critical element for marketing your business. An innovative design will help differentiate your company from the competition
A professional qualified graphic designer should take an individual approach to graphic design and with each clients project should produce strong creative designs appropriate for that business or service.
Graphic design done for print can be adapted for use on the web and CD ROM which means you can have strong corporate branding throughout your range of advertising materials.
High quality graphics for print should be processed by a highly regarded professional printer, one who has demonstrated that they can consistently produce high quality printed materials. Don’t cut corners and for the sake of saving a few pounds use a printer that will not do the graphics justice.
Do you need to consider branding & image for your companies materials?
Brands are not just for big companies, they can also make smaller businesses stand out from the crowd and can play a significant part in helping your business or services become the first choice for customers.
In increasingly competitive markets, it is important to establish a strong company (corporate) image or brand which will give potential new customers a true idea of what they are buying before they buy it which should make that decision easier to make for them. Existing customers trust strong brands because they know exactly what to expect and they will keep coming back to you.
If you want to build and manage a strong company brand or image you will need to convey a consistent message to your customers in all ways that you communicate with them.
Strong branding is achieved by a consistency in your marketing tools of which the following are examples:
Web site, Business name, Names of products or services, Company slogan, Company logo, Style and quality of your business stationery including brochures, business cards, letterheads, flyers, folders, Product packaging.
It is important that you commission a professional designer to obtain good quality visual images - photographs and graphics, which will ensure that your marketing materials have maximum impact.
A professional graphic design service will provide high quality graphics which can be adapted for use on your website as well as in all your printed materials such as business stationery, letterheads, business cards, brochures and flyers. High quality graphic designs can also be used on your large conference boards and to build interfaces for an interactive CD Rom which is becoming a more popular way of distributing information about a companies products or services.
graphic design and web design Scotland
Selling Yourself As A Freelance Business Writer: Skills, Or Knowledge?
You know the secret to a long-term, and profitable, client relationship is delivering effective communication tools. But you may not realize that the impact of your writing has more to do with your skill as a writer than with your knowledge of the subject.
And unless you help your clients understand the value of your skills, you limit your opportunities to sell those skills again and again.
Every business has its own specialists, people who know more about their products and services than you'll ever know. So why can't they produce great marketing copy, clear user guides, or truly effective training for their employees and sales reps?
Because they don't have the skills that you do, the talent for communicating with impact to achieve specific results. We've all met experts who "know their stuff" but can't share their knowledge -- perhaps your math or physics or French teacher, or an engineer or programmer in a company you know, or even your doctor, lawyer, or insurance agent.
At some point, a company realizes they need help communicating, educating prospects, customers, and their own employees about the benefits and best practices associated with their products and services. They go looking for outside help . . . and then they forget why!
Your long-term success depends on reminding them of that need for communication skills. Most of these experts, whether clinicians or programmers or engineers or legal experts, are more comfortable talking to people just like themselves, rather than creative types like artists and writers.
Left to themselves, they'll hire someone who knows a lot about their area, but perhaps writes only a little better than they do. And a year or two later, they'll be looking for someone else to help them when they realize that all the copy and training content and documentation they have churned out has produced mediocre results.
Help yourself and help your clients.
When you get an opportunity to talk to a prospect about creating effective communications for them, keep pushing the conversation toward the skills they need to pull it off. Make sure they understand their own need for someone different from the resources they already have in house. Help them recognize that your skills complement their knowledge, that it is that combination that produces results in the form of higher revenues, more customers, or enhanced employee performance.
Even if you know their subject matter well, your skills are more important. After all, should their product line change, or new markets open, they may be dealing with a new body of knowledge in a year or two.
But their need for effective communication will remain, and, if you've positioned yourself as the "communication expert" of their team, you'll continue to have opportunities for business from existing clients even as their business practices and markets change.
Work At Home Business Tips
There are so many people who dream about working from home and being their own boss these days. Just step out of bed and drink their morning coffee while pondering through their e-mails. There would be no commuting, no one to distract you, and your focus would be total.
It's not quite as simple and straight forward as that. Being solely in charge of yourself and your time is not as easy as you might think. The over confidence and surprise of unexpected issues can cause enormous stress and confusion. There is also the problem of being able to self-motivate without the pressure of the manager on your back. Many people find themselves more distracted and less productive when left to their own devices. When you work from home you are responsible for managing your own time.
To organize yourself better and get more done try the following tips to successful time management as your own boss.
1. Make sure you have a separate work area in your home. This does not mean that you have to have a complete office in a private room. Just make sure you have a desk and all your accessories in a corner of one room. This will be your defined work area and everything you need should be in reach.
2. Understand how you work best. You really need to find the best place in your home that will make you the most productive. Make sure you are comfortable but not distracted by outside influences.
3. Be mentally ready to take on specific tasks. Make sure to plan your workday to fit your energy level. Be realistic on what you can accomplish. If you are a morning person then do the hardest things in the morning hours. Make sure to value your personal commitments too, these will give the breaks you will need to clear your head and get you energized.
4. Make sure you have the time to accomplish tasks by setting specific business time hours. Most people just figure that because you are at home you are available. This is not true. Interruptions are the biggest problems with the self-employed. Make sure that everyone knows when you are working and not to call by phone or in person. Put the hours you are available to and from on your website to allow customers to know when you will be there physically. Also let friends and anyone not business related know that during this time frame you will not be available for social calls.
You must realize that this way of working takes a lot of negotiating, planning, and prioritizing. No matter what you do you will get that personal call or drop in while you are trying to work. You will also get that business call or e-mail after your specified hours. It happens to everyone. Don’t stress out. Take the emergency approach. If this is a personal or business emergency deal with it immediately. If it is something that can wait till an appropriate time then kindly let the person know.
Using The Web To Jump-Start Your Business
The U.S. Small Business Administration estimates that more than 580,000 small businesses will start up this year. Unfortunately, about 576,000 small businesses will fail during that same time period. So how can entrepreneurs hedge the odds in their favor? One way is to start a Web-based business or take your current business online.
Internet businesses sell merchandise, services, information and most anything a traditional brick-and-mortar business can sell-but often with a smaller operating cost because they only conduct business online. Brandon Lewis, president of StoresOnline, offers these tips to help online entrepreneurs make the most out of their companies:
Know Your Audience
A common online marketing mistake is to try to target too many audiences. There are 938 million users on the Internet. Marketing to all of those eyeballs is simply not effective and can be very costly. If your target customer group is women ages 14-27, it does you no good to spend time and money marketing your site to men ages 55-90. Take the time to find your customer and then customize your approach to people who actually search for and therefore want to buy your product or service.
Build A Second Site
A second common mistake is to have just one e-commerce Web site. Instead, you should build several sites that appropriately customize your sales approach to different audiences. This allows you to effectively sell the same product to different target groups using unique messaging, design and tone. One way to do this is by building a second site in a different language. The site can more easily be searched by customers according to their language-specific search terms and can help increase your revenue.
Get Specific
Try to avoid marketing dissimilar products on the same site. This will let you take advantage of the way Web users tend to search. People shop on the Internet by looking for specific items or categories of items. Selling tools and bedspreads on the same site will lower your search engine rankings and cause you to lose sales. Instead, start off selling one type of product and sell it well. You can always branch out in the future.
Why Most People Fail In Home Businesses!
At one time or another, we’ve all fantasized about creating our own business and being so successful that we can tell the boss or manager to “take a hike” and loose the compass! It’s exciting to consider the possibilities. But then the fears creep in. We’ve all heard stories about people who have joined a home based opportunity full of hope and faith, only to unwind shortly thereafter and fail miserably…and lose some good hard earned cash in the meantime. And some of us have lived those stories! Ouch! I have been on both sides of this continuum, succeeding more often than not, but with enough range of experience for both myself and others I’ve worked with to offer some perspective.
Let’s take a look at some of the underlying causes that are not always discussed. You might be surprised to hear that the lack of money is not the main reason for failure…hummmh.
There are several reasons why people fail in business:
LACK OF DISCIPLINE AND CONSISTENCY
This is a big one. Most people get the idea that they can make millions by simply signing up. The money will just roll in…the streets are lined with gold and all you have to do is bend down and pick it up. Wouldn’t it be wonderful if this were true? Or would it? Developing the discipline and consistency necessary to be successful in any endeavor is part of what makes success so sweet. There aren’t many accidental success stories. It takes tremendous discipline to be successful in anything including a home business. It’s like getting in shape or going to college. You will not make it through college if you only study one day in each semester. Similarly, you will not get in shape with one “power walk” on just one day. Once you know what is required daily, learn to discipline yourself and be consistent. Amazingly, consistency and discipline not only elevate you to higher levels of success, they also make your work so much easier!
LACK OF PERSONAL GROWTH
Most people have it backwards. They think that one becomes a millionaire and then starts thinking like one. But it’s the other way around. Before you can be successful, you have to think like a successful person. Your thoughts, words, and your imagination will affect whether you succeed or fail. Personal development of your attitude and communication skills are a must. It’s hard work and it takes discipline. You will have a hard time succeeding without protecting and working on your attitude. This is especially true after some failures. This is a learned skill.
LACK OF DIRECTION (A PLAN)
Most people that start a business have little or no idea how to succeed. Therefore it is extremely important to find a sponsor who has the time and experience to you by the hand and guide you through the maze, step by step. Be sure this person will actually have (or make) the time for you. Ask specific questions about what kind of support you can expect from them. If you’re already in a program and your sponsor is not helping you, go up to the next level until you find someone who will. Sit down with them and create a plan of attack, set realistic goals and then learn everything you can to help you succeed!
LACK OF MARKETING SKILLS
There once was a time when you where told to make a list of all your family members and friends to build your business. Today, most of the prospecting is done via advertising and marketing. That’s good, because you don’t have to talk to your family (they might say “harass them”) to build a business. The other side of the coin is that it takes experience to compete for these sales. If you do not have much marketing experience, be prepared to learn as much as you can about it. Don’t panic about this…you are also a consumer so your common sense can take you a long way if you are willing and teachable. Still, it’s good to get a clear picture of what kind of marketing training will be made available to you in advance. Finally, don’t forget, it’s your job to continue to learn how to market…it’s a continuous process.
WRONG EXPECTATIONS
This is sometimes the fault of the sponsor that just wants to make a sale. People are being sold the idea that all you need to do is get in and the money starts rolling in without doing anything. Sometimes it’s the new person’s fault, because they only hear what they want to hear or they think they know better. Bottom-line, building a successful business is not a 60 yard dash but a marathon.
QUITTING TOO SOON
This is probably the biggest reason. People “try” to work the business for a few weeks or even a few months and then quit and they’re on to their next failure. First, you can’t try any business and succeed. You need to work the business to succeed. Have you ever done anything in life half way and succeeded? With that attitude, you’ve failed before you’ve even started. You have to have the attitude of I will do whatever it takes to succeed (I’m not talking about illegal stuff). It’s a mindset. Will you throw in the towel after 50 no’s. I had 200 no’s before I made my first sale and I was willing to go to a 1,000 if I had to. Just imagine if I’d quit after 199 no’s. You have to fill your pipeline of prospects. Now I have people joining me that I talked to months ago. DON”T EVER GIVE UP!!!
The article is brought to you by Peter Grundner at P&T Enterprises.