Showing posts with label Tricks. Show all posts
Showing posts with label Tricks. Show all posts

5 Tips and Tricks for Using Word for Business






Handy features can save you time and money



Most people don't use every feature built-in with their software applications. We tend to pinpoint those we find helpful and call it a day.








Here are five features within Microsoft Word, the word-processing software in Microsoft Office that I use in my business to save time and money.









  1. Create and design your company's letterhead, choosing from an array of free clip art from Microsoft.






    One thing every business needs is official letterhead. You don't have to buy it. If you know the design you want, you can create it in Microsoft Word and save it as a template to use time after time.






    Creating a letterhead doesn't have to be complicated; it can be as simple as the company name, address and telephone number. Word provides a wide variety of fonts, and you can vary type sizes.






    You may want to add art to your letterhead. You can scan in your logo and use it in your letterhead. Or there is another option.






    Microsoft maintains a huge collection of free clip art. For instance, if you want to add a flower, Microsoft has more than 1,000 designs. The clip art collection is available to registered users of Word. You'll find it at Microsoft Office's Design Gallery Live.






    Microsoft also offers free templates for letters, labels and forms. They're located in the Template Gallery. (Most run in Word, although some require other software programs. For example, the project management templates require Microsoft Project 2000 or a later version.)






  2. Send the same letter to many people without addressing each separately.






    Sometimes you need to make an advertising pitch to all of your customers. Or you want to announce a change in your staff. This can seem daunting but it doesn't have to be. Word's Mail Merge tool simplifies things greatly.






    Basically, Word uses a list of names and addresses from a table. The table can be created in Word, in Microsoft Access or even in Microsoft Outlook. All are part of Microsoft Office.






    This obviously works best with planning. You'll probably need a database and Access is the better way to go for that. But the learning curve here is much steeper than putting everything in Excel (also part of Microsoft Office). I'll use Excel as the example but keep in mind that you have more choices.






    Start this process with your letter. The same letter goes to everyone; you can't do a lot of customisation. When you write the letter, leave space for the person's address and the salutation.






    When setting up Excel, you obviously need the person's name and address. You'll also need a salutation field. If Rocky Jones is one of the people receiving the letter, you might want the salutation to be Dear Rocky. If your relationship with Dr. Rocky Jones is more formal, the salutation might be Dear Dr. Jones. So the names in the Salutation column would be "Rocky" or "Dr. Jones."






    Next, open your letter. Click Tools > Letters and Mailings > Mail Merge. Follow the wizard's directions on the right side of the screen. To select recipients of your letters browse to your list of contacts in Excel, Outlook or another database.






    In addition to letters, you can address envelopes and labels with Mail Merge. It can make life a lot easier.






  3. Add a watermark to a document so everyone knows that it is a draft.






    If you are circulating a proposal to your staff, you don't want it mistaken for the finished product. A good way to avoid that is a watermark that says "Draft," "Confidential," "Sample" or anything else you'd like.






    A watermark is clearly visible on the document, but does not damage the legibility of the writing. You can even establish it in a variety of colours.






    You can also use a picture for a watermark. Suppose you run a flower shop. You can use a drawing or picture of a flower that would appear on everything you print. How cool is that?






    To use the watermark, click Format > Background > Printed Watermark. Make your selections and click OK. If you expect to use a watermark regularly, create a template (see No. 1 above).






    Remember that there is a fine line between cool and irritating. If people must struggle to read the document because of the watermark, they may give up. Be sure you have "semitransparent" or "washout" selected.






  4. Keep an eye on changes that people are making to documents.






    When a sales plan or another document is returned to you, it is sometimes difficult to see changes made by others. Word has a simple way to show them to you.






    Here are the instructions for Word 2002/2003: First, open the newer Word document. Click Tools > Compare and Merge Documents. Browse to the original Word document. Click it once to highlight it. In the lower right corner, click the drop-down box and select "Merge Into Current Document."






    For Word 97/2000: Click Tools. Go to Track Changes. Click Compare Document. Find the original Word document and click it once so it is highlighted. Click Open.






    Sometimes, the development of a document is so arduous that we lose sight of what we're trying to do. Looking back at previous versions can help.






    That's easy to do in Word. Click File > Versions. Select "Automatically save a version on close." Every time you close the document, that version will be saved.






    When you want to look at an old version, follow the same path. All of the versions will be listed in the box. The most recent will be on top. Highlight the version you want and click Open.






    You can turn off this "versioning" feature by clearing the check mark from "Automatically save a version on close." Or, you can delete individual versions. Just highlight the ones you want to dump and click Delete.






  5. Use a shortcut for many of your tasks.






    For some tasks, I can work faster using the keyboard than the mouse. You probably know the standards: Ctrl+C to copy, Ctrl+V to Paste, Ctrl+Z to Undo, Ctrl+A to Select All and Ctrl+P to Print. But here is a list of other shortcuts you might find helpful as you use Word.









































































































































































































Direct Mail Tips And Tricks To Boost Business






There are a lot of direct mail tips out there that can help increase your business. This is by no means an “end all” resource. My hope is that I’m able to give you some direct mail tips and ideas that you can use now as a starting point to develop your own strategy.





Direct mail advertising can be pretty expensive, so it’s best you know the ins and outs of it before you start.





My first of several direct marketing tips… It typically takes anywhere from three to five mail pieces before you get any kind of response, and sometimes it takes even more exposure. For an optimal response rate, it’s best that you use a highly targeted direct mail advertising list.





To acquire a nice, highly targeted direct mail list, rent one that has some commonalities, such as the same industry, occupation, people in certain age rages, demographics, etc…





Once you have that list, write a headline that can connect with the target audience, one that will hit their hot buttons. If you write up a pretty good headline, mailing out to a solid list, there’s not reason that you can’t do better than the standard one percent response. Perhaps boosting it up to 3 to 5 percent.





Another one of my favorite direct mail tips is this… in order to find out what your audience is most interested, just ask them. Why would you want to mail out your offer to an audience that does not want it. Of course, this option is not available to everyone and some expense will be incurred in testing this, however once you have refined this process, the response to your offer will be much greater… translating into greater profits.





On with more direct mail tips… next we have postcards. They are not used too often by larger businesses and when you do find one, save it. They know what they’re doing. It’s an excellent way to reach out to your customers and clients at a fraction of the cost. It’s cheaper to reproduce and mail out postcards, and it’s especially beneficial when you can post all your content on one side and have a nice picture. I love this because the prospect or client will be forced to read your message.





Moving on with the direct mail tips… you should set up a system to track and measure all mailings you send out. You want to test the headline, offer, price, envelope, day of the week you’re mailing, etc. Once you find a number that you’re happy with, you can continue until you see the numbers dwindle, or try to beat it by testing even more.





Next, you should be using a two step process. Get your audience to first let you know that they are interested, then it will be much easier to market to them, as opposed to marketing to a cold list. Here’s one of the most powerful of all direct mail tips, when it comes to writing your sales offer… you’re going to want to use a deadline. It forces people to take action, instead of having them wait days, weeks or months, if ever to respond to your offer.





Start small, then work your way up. Test 500 to 1000 pieces first, adjust and track your numbers. The bottom line here, direct response advertising can be an effective tool, you must know how to use it. Maximize your return by testing and comparing your data, always trying to reach for the highest response. Use some of these direct mail tips as a starting point, and learn how to implement it in your business. Your business will thank you.


Avoiding Home Business Scams - Tips and Tricks






Now maybe the reason you’re interested in setting up a home business is because you’ve seen an ad somewhere, or you’ve been approached by someone. It was all about a great work-from-home money-making opportunity, and you’re excited. Finally, you can quit your job!

If you’re thinking of working from home by someone else’s rules, though, you have to realise that at least 99% of the offers out there are scams – after all, if it was that easy to pay a few dollars and make thousands, wouldn’t everyone be doing it by now? Here are the biggest scams out there, how to recognise them, and how to avoid them.

Location, Location, Location.

Where did you see that work from home offer? If you got it in the post, or by email, or saw it on a poster taped around a telephone pole, then I can guarantee you right now that it’s not a legitimate offer. If you saw the ad in a newspaper, in a jobs magazine or on a jobs website, then it’s a little more likely to be legit – but not much. Always check out any offer, and assume it’s a scam until you have iron-clad proof to the contrary.

Envelope Stuffing.

This is the most established work-from-home scam, and it’s been going for decades now. Basically, once you pay your money and sign up to work from home, you’re sent a set of envelopes and ads just like the one you responded to. You might make some money if someone responds to your ad, but eventually there just won’t be a market for it any more. Anyway, work from home offers like this are illegal pyramid schemes.

You won’t make any money putting letters in envelopes – get over it.

Charging for Supplies.

The practice of charging for supplies is hard to pin down to any one scam – it’s the way almost all work-at-home scams work (including the envelope stuffing, above). You’ll be asked to make a small ‘investment’ for whatever materials would be needed to do the work – and then you’ll be sent very shoddy materials that aren’t worth anything like what you paid, and you’ll find that there’s no market for the work anyway.

If anyone asks for money upfront, run. A real company should be willing to deduct any ‘fees’ from your first paycheque – if they won’t do that for you, then that’s because they don’t ever plan to pay you.

Working for Free.

This variation on the scam is common with crafts. You might be asked to work at home making clothes, ornaments or toys. Everything seems legitimate – you’ve got the materials without paying out any money, and you’re doing the work. Unfortunately for you, when you send the work back, the company will tell you that it didn’t meet their ‘quality standards’, and will refuse to pay you. Then they’ll sell on what you made at a profit, and move on to the next sucker.

Never do craft work from home unless you’re selling the items yourself. Note that you don’t need to be selling to consumers (you could be selling to wholesalers), but you still need to be the one deciding what you make and getting the money.

Home Typing, Medical Billing, and More.

There are lots of work-from-home scams that involve persuading you that some industry has more work than it can handle, and so has to outsource to people working from home. For example, you might be told that you’d be typing legal documents, or entering medical bills into an electronic database. These scams have one thing in common: they all say that all you need is your computer and they all then go on to say that you need to buy some ‘special software’.

This software might appear to be from a completely unrelated company, but don’t be fooled – the whole reason the ‘work-from-home’ ad was there to begin with was simply as cynical marketing for the software.

As you can see, running a ‘home business’ that just involves ‘working’ for one company is a bad idea. You don’t know who you’re dealing with. Here’s the clincher, though: even with entirely legal work-at-home offers that do pay you for your work, you still won’t make anywhere near as much as you can with your very own home business. So why bother with them at all?

Position yourself in the $64 Billion Personal Development Industry. Thomas Hunter is an Internet marketer, author and publisher and has helped hundreds of people become successful Online Marketers. Give me 10 minutes of your time and I'll share with you the secret to generating over $3,000,000 in only 27 months online at: http://SixFigureRiches.com


Keystroke

Result

Alt+Ctrl+C

Copyright symbol

Alt+Ctrl+Period

An ellipsis

Alt+Ctrl+R

Registered trademark symbol

Alt+Ctrl+T

Trademark symbol

Ctrl+B

Bold text

Ctrl+E

Centres a paragraph

Ctrl+End

Skips to the end of a document

Ctrl+Enter

Inserts a page break

Ctrl+F

Opens the Find menu

Ctrl+G

Go to a page, bookmark, footnote, table, comment, graphic or other location

Ctrl+H

Opens the Replace menu

Ctrl+Home

Skips to the beginning of a document

Ctrl+I

Italics text

Ctrl+N

Creates a new document

Ctrl+S

Saves a document

Ctrl+Shift+F

Changes the font

Ctrl+Shift+P

Changes the font size

Ctrl+U

Underline text

Ctrl+W

Closes adocument

Ctrl+Y

Redo the last action

Esc

Close an assistant or tip window

Shift+F3

Changes the case of letters

Tab

Move between cells in a table