Turning E-books Into Successful Business Opportunities From Home

If you have spent any time on the internet you have probably come across the phrase “e-book” and you may have even downloaded one. So just what the heck is an e-book and why in the wide world of sports would you want to write one?

An e-book is simply a book whose contents are in an electronic format. With the explosive growth of the internet, e-books have carved out a niche for self-published writers. There are no expensive production costs, no having to dig up a publishing deal and NO REJECTION. You can write what you want and distribute it on your website or someone else’s.

That also means that you are responsible to deliver on the success of your e-book. Your content, the topic(s) that you are writing about should be relevant to something you are knowledgeable about and already has an existing market. Another option is looking for business opportunities in the marketplace that bigger companies are overlooking. For example, the current rage on the internet is online dating, but it is mostly targeted towards young people, what about creating an e-book on successful dating tips for seniors? You could tie in a dating service and all kinds of extras.

The advantages of selling an e-book are hard to beat; no shipping charges, instant download for the customer, instant cash for you and most importantly a source of passive income that works for you even while you sleep. Passive income simply means earnings which you are not actively involved in. Once you have developed your e-book and have a digital distribution method for it, you are no longer actively involved in the operation of it. You can just sit back and watch your bank account get bigger. Go for a trip or on holidays, it doesn’t matter, this will still make money from you even when you are not there.

Now that you have a general understanding of what an e-book is and why creating one can help generate wealth for you and your family, there are some options that you can use to distribute it. You can sell it on a website, have it bundled as a bonus for another product you are selling, or use it as a promotional item like a free course to help build your subscriber list.

If you have a website and you are selling items on it already (e-commerce) than you probably know all about Clickbank at www.clickbank.com. If you do not have a sales mechanism in place, ClickBank is the way to go. They take care of all the credit card sales, they have an affiliate network and they have an existing marketplace for you to add your product. All you have to do is set an account with them and they will generate the HTML code for you to place in your website that allows people to order your product online. Once this is set-up, it is an automatic process, customers order your e-book and ClickBank sends you a cheque.

Business Expansion with Ebooks

Businesses of all sizes are expanding with ebooks. An ebook is a paperless book in digital format that you can download to your computer, handheld or other reader device. It can be read by using a software program like Adobe (for .pdf formats) or Microsoft Word.

Here are several ways to expand your own business operations with ebooks.

Marketing – An ebook offers an inexpensive means of producing full-color marketing materials complete with graphics and audio components. Find good software or hire someone to help create your ebooks. Grab a digital camera and start snapping shots of your products, people using your products and services, your workers, etc. Then show off your shots, your products and describe your services with awesome power-packed presentations; web pages with interactive links for sound, visual presentations, communications (emails or forum posts) and more.

Education – When your products or services need explained, educate your prospects and clients with ebooks. Have sample or short versions available for trial offers or free downloads. Then include full-fledged detailed editions with product / service purchases. Educate with visual, sound and interactive point-and-click methods. Invite questions and feedback from recipients for improvements on future product and service development.

Communications – How many times do you get an email you with a question - the same question over and over gain it seems – that requires a book-length answer? Maybe questions like, “How do you create a basic website?” or “How can you market on a tight budget?” inspire lengthy replies. Well, now you can write one long reply, turn it into an ebook and send it out – over and over again and free up more time for other things. AND include your own marketing information inside so that readers can look you up on the Internet, pass your information along and give others the opportunity to find you, too.

New Product – Use surveys and take polls for new product creation. Include a link to a web page with a questionnaire and free download for recipients upon completion.

Sales Reps – Arm your sales representatives with professional, top-notch full-color media / product / service information kits presented via your ebooks to share with local newspaper, radio, television and other media reps, visitors and potential clients at trade shows and other events. Set up an introductory page in your ebook, then an index where people can click and quickly find your History, Mission Statement, product and service descriptions and images, Contact information, Testimonials, etc. Then copy the ebooks to disks and CDs to distribute at events. This gives people the opportunity to learn much more about you when they have more time afterwards.

So grab your cyber-pencil or keypad and start writing! Ebooks can definitely enlarge your operations.