For years, businesses have been using business cards to entice new customers or to keep contact with existing ones. But as society changes and technology evolves, promotional materials including business cards have become more and more high-tech. Needless to say, it is essential for every business that their advertising materials communicates effectively what is distinctive about their business and what sets them apart from their competitors.
Today, there is a better and more cost effective way of marketing your products and services – that is through digital business cards. But what exactly are these digital business cards? In essence, it is a pocket size CD-ROM roughly the same size as a typical business card that can be played in most electronic equipment that have CD drivers. With digital business cards, your customers can actually access your site, know your products and services and have up to date information with just a click of the mouse. Compared to brochures, catalogs and newsletters which need to be printed every month or every quarter to include new additions in products or services, digital business cards eliminate the need to print brochures every month. You only need to change or improve your website to accommodate new products. From the digital business card itself, customers will already be able to know whatever new products you have. Hence, handing out digital business cards can better provide your customers with better and fuller access to what you have to offer.
Imagine providing your customers large volumes of information for less than the cost of a standard catalog printing. You can better equip your customers with what they need to know regarding your products and perhaps you can encourage them to try your services. Doing so, your marketing tactic will have a new life and meaning when you start to use this technologically advanced advertising tool.
Digital business cards can also make you stay ahead of the competition. Envision you and your competitor handing out business cards at the same time. Your competitor is giving out the standard business card strategy while you are handing out digital business cards. You would notice that your unique strategy would create good impression to you and your business. Customers would also be fascinated with your distinctive tactic and would be encourage to visit your web site and better yet avail of your products and services. Hence, this is a good way to get noticed and stand out among the rest.
Digital business card is becoming the ‘it’ tool in the business market today. The endless possibilities it offers and the savvy professional look that it gives can really offer several benefits to businesses. It has, in fact, become one of the most cost effective and good marketing tool to hit the electronic media business.
Driven to Success by Digital Business Cards
Your Business can suffer due to absence of Digital certificate on your website
It is very important to take the protection against online information larceny, because it's getting very easy for people to share digital products. Information theft is a type of computer safety and security risk and it's defined as thieving someone’s private or confidential information. It’s very dangerous to get the information stolen as this can cause as much damage, or possibly more then hardware or software theft.
Most of the systems on the way of your data can see what you send. A lot of companies try to stop information from being stolen by applying some user identification and authentication controls.
These constrictions are most promising for protecting computers along a company's premise. However, to protect information on the Internet and on networks, companies use a handful of encryption methods like digital certificates and SSL security. SSL is an industry standard and is used by millions of websites in the protection of their online transactions with their customers. Encryption refers to the process of converting data into an unreadable form. Encrypted data is like any other data because you can send it through a lot of options, but to read it you must decrypt or decipher it into a more readable form with the help of public and private keys provided. Throughout the encryption process, the unencrypted data or input is known as plaintext and the encrypted data, or output is known as cipher text. To be able to create an SSL connection a web server requires an SSL Certificate. When you choose to activate SSL on your web server you will be prompted to complete a number of questions about the identity of your website and your company. Your web server then creates two cryptographic keys - a Private Key and a Public Key. To encrypt information, the programmer converts the plaintext into cipher text using some type of encryption key. An encryption key is the programmed formula that the person who receives the data uses to decrypt the cipher text. There are varieties of encryption or algorithm methods. However, with an encryption key formula, you will be using more then one of these techniques.
Most common example is a nasty individual stealing credit cards so they can make illegal purchases on another person's account. If information is transmitted over a network then it has a very high chance for nasty users to capture the information.
A digital signature is a type of encrypted code that an individual, website, or company pastes to an electronic document to make sure that the individual is who they claim to be. The code will most likely consist of the user name and a hash of usually part of the message. The complexities of the SSL protocol remain invisible to your customers. Instead, their browsers provide them with a key indicator to let them know they are currently protected by an SSL encrypted session - the lock icon in the lower right-hand corner, clicking on the lock icon displays your SSL Certificate and the details about it. All SSL Certificates are issued to either companies or legally accountable individuals. The main purpose behind using digital signatures is to make sure that it's not a swindler participating in the transaction. So, digital signatures help narrow down e-mail frauds. A digital signature can also make sure that contents of a message have not been changed.
Typically, an SSL Certificate will contain your domain name, your company name, your address, your city, your state and your country. It will also contain the expiration date of the Certificate and details of the Certification Authority responsible for the issuance of the Certificate. When a browser connects to a secure site it will retrieve the site's SSL Certificate and check that it has not expired, it has been issued by a Certification Authority the browser trusts, and that it is being used by the website for which it has been issued.
Many ecommerce websites will usually have digital certificates. A certificate authority (CA) is an authorized company or individual for that matter that has the ability to issue and verify digital certificates. There are several of websites that offer a digital certificate. One of the popular Global Certification authorities is MindGenies (www.sslgenie.com).
The New Frontier: Digital Home Business
As you probably know, home businesses are on the rise in the United States. Not only do people want the convenience from working at home, but they also want to be in charge of what they are doing as well. In today’s day and age, starting a home business is a process that has never been easier. What is the reason for this? Simply put, the digital world has made every industry more accessible.
When it comes to a digital home business there is a lot that you need to know. For instance, just because we are in the middle of the digital age does not mean that you will be able to simply earn thousands of dollars a day. But with that being said, a digital home business gives you the ability to get started with the technology that you need to excel.
So what types of digital home businesses are available? First off, you need to decide what industry you want to get involved with. For instance, a digital home business can be based around anything from content to software to technical aspects of video blogging or video email. As you can see, a digital home business can be based around any industry imaginable. You need to narrow down your options so that you can have the proper focus as you move forward.
Before you start your digital home business you need to realize that this is a relatively new way of doing things. Remember, the digital age is not something that has been around for years on end. In fact, these types of home businesses have just started to come into fruition over the past decade. The good thing about this is that you have plenty of opportunities available to you because the industries have not been saturated. And of course, if you can come up with a new idea or a new take on an old idea, you will have a great chance of success.
If you want to start a digital home business you need a certain set of skills. Luckily, they are all ones that you can learn over time. Many people never look into these home business ideas because they do not think that their technical skills will allow them to do so. But guess what? You can learn everything that you need to know if you are willing to put in the time. Just remember, the more that you know when you are starting the better off you will be.
All in all, the new frontier in home business is definitely going to be dictated by the digital age. If you are looking to start a home business, consider letting the digital aspects of industry determine your direction.
Copyright Paul Majestyck
Build A Home Business Through Promoting And Selling Digital Products
Building a home business empire through promoting and selling digital products is more than possible. Just ask one of the thousands of people who are making it big by doing this. Sure, you are going to have to work hard just like any other home business, but the good thing is that there is plenty of potential for success. Before you can start to build this type of home business you must first consider the steps that you need to take.
The first step in building a home business based around digital products is to decide what you are going to sell. You have two options. You can either create your own digital products so that you collect 100 percent of every sale, or you can become an affiliate to other products. This gives you the ability to skip the creation phase, but at the same time, affiliates only get paid a certain amount of the sale price.
Now that you know what digital products you want to sell, the next thing to consider is how you are going to promote them. For most home businesses in this industry, promotion is done best through a killer website. This may not be something that you can put together on your own, so you should definitely look into getting help. Remember, your website is where people will find what you are offering for sale. If it does not do a good job of converting visitors to buyers you are not going to make a lot of money. For this reason, it is very important that you take the design of your website seriously. Remember, the money that you put out up front will pay off in the long run.
When trying to build your home business you will find that a lot of success has to do with the amount of traffic that your site receives. Generally speaking, the more traffic you get the more sales you are going to make. When you think about it, selling digital products is nothing more than a numbers game. As long as you get enough people visiting your site you should be able to make steady sales. Of course, you will have to tweak your process along the way, but that is to be expected.
One of the keys to home business success with digital products is tracking your results. What products are most visitors buying? Which ones are they staying away from? Are there any changes you can make to increase your sale ratio? When you know what is working and what is not, you can then make the changes that are best for you.
If you want to build a home business empire, consider doing so through the promotion and sale of digital products.
Copyright Paul Majestyck